10 Best Sales Tracking Software [2023 Review And Comparison]
This is a review and comparison of the top Sales Tracking Software to find out the best Sales Leads tracking Software to manage the sales process:
‘Sales’ is defined as the number of converted leads or the number of products sold. The bigger the number of sales, the better would be the productivity. It is essential to have a watch on every move of the sales to eliminate irrelevant activities and to boost productivity.
So for effective management and tracking of sales, we have various sales management software available. Sales tracking software or lead tracking software helps in managing leads from acquisition to nurture the leads effectively.
Sales Tracking Software
Fact Check: According to research by
According to research by marketsandmarkets.com , the global sales intelligence market is expected to rise from $2 billion in 2019 to $3.4 billion in 2024 at a CAGR of 11.4%. Lead management is at the top in capturing the largest market size during the forecast period.
In the research, North America is on the top in capturing market size among 5 selected regions because of the increase in adoption of AI.
Pro Tip: While selecting the sales tracking software for your business, check for three things:
- Conversion rate
- Sales by lead source
- Revenue per sale
Frequently Asked Questions
Q #1) What is the best way to track sales?
Answer: The best way to track sales is using automation of the sales process. For this feature, you need to select suitable CRM software where you can be more organized and can easily track the status of your leads.
Q #2) What are the best sales tracking software?
Answer: The best sales call tracking software are as follows:
- Salesmate
- Bitrix24
- Pipedrive
- Spotio
- HubSpot CRM
- ClinchPad
- Simple Sales Track
- Copper
- Freshworks CRM
- Creatio
Q #3) What do you understand by sales tracking software?
Answer: It is a system to manage the sales process. It is also called lead tracking software. It helps in managing leads from acquisition to its conversion into sales.
Recommended Reading =>> Popular Lead Management Software Tools
Q #4) How do I track my sales?
Answer: In order to track sales, one must check total sales by time period, sales by product or service, sales by lead source, revenue per sales, and new versus returning customer sales. By checking the above-mentioned metrics, you can track the sales effectively.
Q #5) What are the top 5 CRM systems?
Answer: Top five CRM systems are as follows:
- HubSpot CRM
- Freshworks CRM
- Bitrix24
- Salesmate
- Pipedrive
Q #6) Is CRM difficult to learn?
Answer: No, CRM is not difficult to learn. In fact, it is getting easier with the improvement in new CRM software. Now you can easily operate CRM software with a little knowledge of computers.
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List of Top Sales Tracking Software
Here is a list of popular and best sales lead tracking software:
- Pipedrive
- Zoho CRM
- HubSpot
- Bitrix24
- Spotio
- ClinchPad
- Simple Sales Tracking
- Salesmate
- Copper
- Freshworks
- Creatio
Comparison of Best Sales Leads Tracking Software
SoftwaresBest forPlatformDeploymentPrice
PipedriveSmall businessesAndroid, iPhone, iPad, Mac, Windows, LinuxCloud, Saas, web-based,$11.90 – $74.90 per user / month
Zoho CRMSmall to large businessAndroid, iOS, WebMobile, Cloud-basedBetween $14/month to $50/month.
HubSpotSmall and medium-sized businessesAndroid, iPhone, iPad,Cloud, Saas, web-based $68 – $4000 per month
Bitrix24Small, medium and large businessesAndroid, iPhone, iPad, Mac, Windows, LinuxCloud, Saas, web-based, on-premise.$19 -$159 /month
SpotioSmall, medium and large businessesAndroid, iPhone, iPadCloud, Saas, web-based$39 – $129 per user/ month
SalesmateSmall businessesAndroid, iPhone, iPadCloud, Saas, web-based$12- $40 per user/month
Review of the above-listed software:
Best for small businesses.
Pipedrive is sales lead tracking software that makes it easy to track everything at each level. It automates the sales process and creates and maintains a sales pipeline.
Features:
- It helps to acquire and manage leads by providing the facility of creating a sales pipeline, leads inbox, live chats, and web forms.
- It helps in tracking communication at each level by managing contacts, emails, and calls which makes it the sales call tracking software.
- It helps in scheduling by sharing your availability so the client can contact you likewise.
- By the use of AI, automates the sales process and eliminates repetitive tasks which lead to growth.
- It helps in creating customizable reports and provides visual dashboards to monitor the team’s progress.
Verdict: Pipedrive is best for its feature of Pipelining the sales. Its tracking feature is also very helpful in tracking activities at each level. It has a great automation system.
Pricing:
- Essential: $11.90 per user /month
- Advanced: $24.90 per user/ month
- Professional: $49.90 per user /month
- Enterprise: $74.90 per user/ month
Best for Small to large businesses.
Zoho CRM is a cloud-based software that can automate almost all benign and complex sales-related tasks. It is software that truly excels right from lead management and predictive sales to sales enablement.
Features:
- Sales force automation
- Marketing automation
- Advanced-Data analytics
- Predictive Sales
- Automate workflows, processes, and campaigns.
Verdict: Zoho CRM, thanks to its powerful automation capabilities and ability to yield actionable insights, is a software you can use to streamline sales processes and maximize their benefits.
Price:
- Standard: $14/month
- Professional: $35/month
- Enterprise: $50/month
- A 30-day free trial is available
Best for small, medium, and large-sized businesses.
HubSpot is a software that provides services in marketing, sales, customer service, operations, and CMS. It provides services for each department individually as well. But you can use it all together to take the company to another level.
Features:
- It provides marketing software wherein you can generate leads and automate marketing processes.
- In the sales software, they provide automation of the sales process and prospect’s insights to close deals faster.
- In service software, they provide communication channels to connect with customers and turn them into promoters.
- Through CMS software, it manages content and websites.
Verdict: HubSpot CRM is best for its feature of using different software as per your choice. You can use them together or individually as per your requirements and budget. It also provides various tools free of cost.
Pricing:
- Marketing: Ranges between $45 – $3200/month
- Sales: Ranges between $45 – $1200/month
- Customer service: Ranges between $45 – $1200/month
- CMS: Ranges between $270 – $900 /month
- Operations: Ranges between $45 – $720 /month
- CRM suite: Ranges between $45 – $4000/month
#4) Bitrix24
Best for small, medium, and large enterprises.
Bitrix24 is a complete package of management of communications, tasks and projects, CRM, contact centres, and websites. This single software provides facilities that cover almost every aspect from the acquisition of leads to the feedback of clients.
Features:
- It provides a kind of virtual office to work and communicate by facilitating video calls and conferencing chats, and online time clocks.
- It helps in the acquisition and management of leads
- It manages projects and tasks by monitoring, automating, and providing various visual representations of projects.
- It helps in connecting with clients by setting call centres with call tracking, live chats, and customizable contact forms or feedback.
Verdict: Bitrix24 is best for its sales automation feature, customer relationship management, and workload planning.
Pricing:
- Starter: Free
- Start+: $19/ month
- CRM+: $55/month
- Project+: $55/month
- Standard: $79/month
- Professional: $159/month
Recommended Reading => A Comprehensive Guide on Sales Pipeline
#5) Spotio
Best for small, medium, and large-sized businesses.
Spotio is a field sales engagement platform. It provides the team with every facility to hit the target. It aims at increasing the productivity of sales.
Features:
- It increases sales productivity through task automation, sales tracking, and sales routing.
- It helps in activity management by providing multichannel communication, location-based tracking, and autoplay, i.e., sequencing of activities automatically.
- Sales prospecting is done here by generating leads and setting appointments.
- It helps in mapping the sales territory by measuring the territory’s performance and showing CRM information on a map.
Verdict: Spotio is recommended for its feature of task automation and sales tracking. The users have also reported some glitches as it logged you off randomly.
Pricing:
- Team: $39 per user/month
- Business: $69 per user/month
- Pro: $129 per user/month
- Enterprise: Contact for pricing
#6) ClinchPad
Best for small, medium, and large businesses.
ClinchPad is software where there is an organized way of tracking leads and where sales pipelines are managed in a visual interface which makes it a sales leads tracking software. It is more helpful for small teams.
Features:
- It helps in building sales pipelines wherein stages are represented by columns and leads by cards.
- It makes it easy to collaborate with the team by providing to-do lists, daily activity Snapchat, etc.
- It manages contacts by centralizing the storage, automatically syncing google contacts and by importing contacts from different places in bulk.
- Categorizing leads is possible based on products, geographical zones and sources.
- It creates easy-to-understand reports in the form of bars and charts.
Verdict: ClinchPad is best for its leads tracking through sales pipelines and its virtual interface. It is a very simple software which doesn’t require any technical knowledge.
Pricing:
- Bronze: $9 per user/month
- Silver: $19 per 5 users/month
- Gold: $49 per 15 users/month
- Platinum: $99 per 33 users/month
Website: ClinchPad
#7) Simple Sales Tracking
Best for small and medium businesses.
Simple sales tracking is an easy-to-use and simple software that aims at creating sales pipelines for the team so each teammate can track their activities and work together. It facilitates better coordination and organization of activities.
Features:
- It helps in tracking and analyzing the sales pipeline.
- It helps in forecasting sales.
- It creates new leads and specifies their strength.
- It imports leads opportunities and accounts to the app and provides them to the team.
- It produces reports, and charts based on the activities.
Verdict: Simple Sales Tracking is recommended as the pricing is very reasonable. Through this software, the sales team can track the status of their existing as well as the new leads.
Pricing: $15 per user/month.
Website: Simple Sales Tracking
#8) Salesmate
Best for small businesses.
Salesmate is software that provides various features like the engagement of leads, maintaining pipelines, forecasting facility, automation facility etc to close deals faster and more conveniently.
Features:
- It helps in engaging leads by smart emails, built-in calling, text messaging, power dialer and web forms.
- It helps in increasing sales productivity by maintaining sales pipelines, sales tracking, managing contacts and products, and sharing space with the whole team.
- It helps in optimising the resources by providing sales reports and forecasting facilities.
- It automates the sales process to eliminate wastage of time.
Verdict: Salesmate is best for its automated workflow. It is quite affordable and comes with great customer support. Some users report limitations in sending emails beyond a particular number.
Pricing:
- Starter – $12 per user/month
- Growth – $24 per user/month
- Boost – $40 per user/month
Website: Salesmate
#9) Copper
Best for small and medium-sized businesses.
Copper manages and tracks sales leads and helps in customer relationships by providing various features, like automation of sales processes and data entry. It helps in lead management, sales management, pipeline management, account and contact management, email, task and calendar management, etc.
Features:
- It helps in sales management by tracking current converted leads and by automating, tracking, and forecasting sales.
- It manages all contacts and accounts by categorizing contacts and by tracking related companies.
- It manages and tracks emails, tasks, and meetings.
- It includes automation of processes and automatically finds and adds new leads.
- It can easily integrate with other applications like Gmail, google workspace, google sheets, etc.
Verdict: Copper is best for its feature of integration i.e., you can easily manage pipelines and customers right from the inbox. It can integrate with many applications like Gmail, google workspace, etc.
Pricing:
- Basic: $25 per user/month
- Professional: $59 per user/month
- Business: $119 per user/month
Website: Copper
#10) Freshworks CRM
Best for small businesses.
Freshworks CRM is formerly known as Freshsales. It is a powerful 360° CRM solution to track leads. It generates the best leads and manages them. With the help of AI, it enables more accurate forecasts and revenue growth.
Features:
- It attracts leads by knowing visitors’ intent through tracking landing pages, chat through chatbots, and generates leads.
- It engages leads by identifying best leads through Freddy AI and communicating them through phone, email, WhatsApp, and chat.
- It closes deals with insights produced with the help of AI and by collaborating on Slack and Zoom with the departments.
- It nurtures the lead by generating triggers and actions through campaigns and transactional emails.
Verdict: Freshworks is best for its feature of 360° platform i.e., it provides support from generating 10x more leads to over 50% increase in repeat purchase. It takes help from AI to provide more accurate insights and leads to growth in revenue.
Pricing:
- Sprout: $0 per user per month
- Growth: $29 per user per month
- Pro: $69 per user per month
- Enterprise: $125 per user per month
Website: Freshworks
#11) Creatio
Best for medium to large-sized businesses.
Creatio is a full-fledged software company. It was formerly known as Bpm online. Its main motive is to accelerate the activities of companies. It provides services for every department, i.e. marketing, sales and service.
Features:
- It helps in sales management by automating the sales process or workflow.
- It helps in generating leads by providing facilities for customer 360° profile, lead management, campaign management, email marketing etc.
- It helps in service management by building smarter services and better communication to engage customers.
Verdict: Creatio is best for its business process automation. It automates the sales process and workflow so the team can work on more lead generation. Second, it provides great customization to the users.
Pricing:
- Team edition: $30 per user/month
- Commerce: $35 per user/month
- Omnichannel: $50 per user/month
- Enterprise: $60 per user/month.
Website: Creatio
Conclusion
With the research, we conclude that different software has different features and different prices. Some are good for small-sized businesses, some for medium and some large-sized businesses.
To select appropriate software, keep in mind your needs as well as your budget. If you want software at a reasonable price you can go with Simple Sales Software. If you want to manage all departments with the same software, you can go with HubSpot CRM. Likewise, if you want the automation of the sales process, you can choose from Bitrix24, Pipedrive, ClinchPad, Spotio, Creatio etc.
Suggested Reading =>> Popular Sales Management Software
Hence we conclude that with the help of these software the sales teams can track leads, forecast sales, make various reports (activity, funnel, loss), check on opportunities, and can find out revenue per sales.
Each of the software listed above can benefit the organization and increase efficiency and productivity.
Our Review Process :
We have researched this article in 10 days with 25 tools in which the top 10 tools were shortlisted as mentioned above.
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