PDF|BOOK|E-PUB|Mobi] Digital Business and E-Commerce Management [full book] Digital Business and E-Commerce Management

This paper examines the impact that e-books and ecommerce have on the current and future evolution of the book industry, by focusing on its various stakeholders: authors, publishers, online and traditional distributors, and readers. This is an exploratory research, based mainly on the analysis of secondary data. The developments in the US and several European markets are examined in order to generate hypotheses about the changing roles of the various actors. Brick-and-mortar bookstores are affected as their customers increasingly prefer to shop online both regular and electronic books. The publisher-author relationship is also transformed, as the writers are now able to publish their works directly to the website of a distributor. Although printed books will probably continue to exist, publishers and bookstores need to investigate the changing preferences of their target market and change the way they produce and deliver content to their customers.