Google Digital Garage: What Is It? Why Should I Check It Out?
The digital age has significantly changed the way people used to work, from marketing to product creation to customer service.
The continuous advancements of technology have made a lot of things easier for businesses to succeed in this internet-driven world. At the same time it’s now more challenging for people without digital skills to stay competitive and relevant in a fast-paced environment.
Enter Google’s Digital Garage, a non-profit nationwide project that aims to provide free training to everyone who wants to add digital skills to his (or her) arsenal. The training programs are carried out using an online learning platform, with an official completion certificate for users who can finish a course.
The certificates aren’t just for show. They are endorsed by Google and the Interactive Advertising Bureau Europe (IAB Europe).
For those unfamiliar with IAB Europe, it is a professional association for digital marketing and advertising.
With over 650 popular media companies and brands under its membership, IAB Europe has proven itself in being one of the best at creating and delivering topnotch digital campaigns for various purposes.
Being a proud owner of an IAB certification means the firm itself recognizes your potential to be an essential member of its organization.