‎Weverse Albums

Shorty519

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I like the idea of giving another option for fans to purchase the album, but keep the bulk of what a typical album has digital. Digital photo book, listen to the tracks, read the lyrics, etc. Then you get a couple photocards sent to you physically. A lot of K-pop stans collect photocards, it’s a very big part of the K-pop culture. In the past you’ve had to buy them through a third party individually or you had to buy albums upon albums and then you end up with a bunch of excess physical albums you have to sell, donate, or what have you. This way you cut out the cost of the physical album creation which is reflected in the cost of these digital albums. The only downside is sadly since everything comes from Korea and shipping is outrageous due to post pandemic price increases you may find yourself paying crazy prices for 2-3 photocards which is the only con that I personally see. If only the albums $10 (average) price point was accompanied by a $5 shipping fee. Sadly this isn’t the case since even if bought in the US at a more expensive start price point $15 it can’t be shipped as Media Mail through USPS (the cheapest shipping rate) since it doesn’t fall under the requirements of media mail (since it isn’t physical media, it’s digital media and photocards) but nevertheless I still really like the idea. Bravo to HYBE/Weverse’s marketing teams for continuing to find more ways to provide for every type of fan.